Managing a business is tough. Growing a business can be even tougher. These tips can help you position your company for growth by earning you more business.
Broaden your services
To grow your business you will have to take a few risks and try new things. Learning new skills and taking on new types of jobs is one of the best ways to take your business to the next level.
If you’re installing irrigation or managing a site’s maintenance, take the next step into installing landscape lighting. Or, expand your services with drainage or fertilizer and chemical applications.
Expanding your service offerings can be a challenge, but you can find the support you need by reaching out to your Ewing representative. From lighting demo kits to hardscape or pond installation courses, Ewing provides its customers with training and jobsite assistance to help you grow.
Train your employees
Regardless of how dedicated and talented you are, you can’t do it all on your own. Having skilled and knowledgeable employees you can trust to complete a job correctly when you can’t be there will help grow your business.
Ewing provides a variety of opportunities to help you train your team. From our YouTube channel with how-to and educational videos to custom training courses through Ewing Education, you can choose the level of training your employees receive.
Not only will training your employees give you more confidence in their abilities, but it can also help reduce turnover (another way to save money and grow your business). Read more of our tips on retaining great employees here.
Take advantage of promotions
Ewing often has sales and promotions on the products you rely on to help you get the job done. Right now, Ewing’s Spring Stock Up & Save promotion is going on through April 30. This promotion is more than a sale and can help you grow your business.
The promotion features long-term benefits such as earning Ewing credit that can save you even more money down the road. Stop by your local Ewing store for more information.
Manage your brand online
In addition to trying new things, training employees and saving money, your business’ online reputation has the power to make or break you. Online reviews, social media and website usability are some of the most important factors in building a strong and lasting business nowadays.
You can give your business that extra leg up by managing your brand online. Create a business page on Yelp, Facebook and LinkedIn and upload photos of completed jobs to showcase your work. Be sure to include a list of the services you can provide to customers so you can easily share the site links when talking to prospective customers.
Here are some additional blogs from our Social Media for Landscapes series to help you get started.
- The Value of Social Media for Business
- The Basics of Social Media Advertising
- The Dos and Don’ts of Social Media for Business
- Leveraging Online Reviews to Expand New Business
What are some of the ways you’re working to grow your business? Share your tips with us in the comments.